Свойство schema.org ?
Содержание: Описание, Какие должны быть типы, В каких типах используется, Примеры использования.
Свойство ratingValue в Schema.org используется для указания оценки или рейтинга контента, такого как статьи, продукты, фильмы и другие объекты. Это свойство помогает пользователям и поисковым системам понять, насколько высоко или низко оценен данный контент.
Основная цель ratingValue — предоставить числовое значение, которое отражает качество или популярность контента. Это значение может быть использовано для формирования отзывов и рекомендаций, а также для улучшения видимости контента в поисковых системах.
Свойство ratingValue имеет определенные правила использования. Например, рекомендуется использовать только цифры от 0 до 9 для указания рейтинга. Также важно использовать точку для обозначения десятичных дробей, а не запятую, чтобы избежать путаницы.
В общем, ratingValue является важным инструментом для структурирования информации о качестве контента, что может улучшить пользовательский опыт и помочь в SEO.
Пример заметки или HTML разметки.
GreatFood
4 stars - based on 250 reviews
1901 Lemur Ave
Sunnyvale, CA 94086
(408) 714-1489
<a href="http://www.greatfood.com">www.greatfood.com</a>
Hours:
Mon-Sat 11am - 2:30pm
Mon-Thur 5pm - 9:30pm
Fri-Sat 5pm - 10pm
Categories: Middle Eastern, Mediterranean
Price Range: $$
Takes Reservations: Yes
Пример, закодированный в формате Microdata, встроенный в HTML.
<div itemscope itemtype="https://schema.org/Restaurant">
<span itemprop="name">GreatFood</span>
<div itemprop="aggregateRating" itemscope itemtype="https://schema.org/AggregateRating">
<span itemprop="ratingValue">4</span> stars -
based on <span itemprop="reviewCount">250</span> reviews
</div>
<div itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">
<span itemprop="streetAddress">1901 Lemur Ave</span>
<span itemprop="addressLocality">Sunnyvale</span>,
<span itemprop="addressRegion">CA</span> <span itemprop="postalCode">94086</span>
</div>
<span itemprop="telephone">(408) 714-1489</span>
<a itemprop="url" href="http://www.greatfood.com">www.greatfood.com</a>
Hours:
<meta itemprop="openingHours" content="Mo-Sa 11:00-14:30">Mon-Sat 11am - 2:30pm
<meta itemprop="openingHours" content="Mo-Th 17:00-21:30">Mon-Thu 5pm - 9:30pm
<meta itemprop="openingHours" content="Fr-Sa 17:00-22:00">Fri-Sat 5pm - 10:00pm
Categories:
<span itemprop="servesCuisine">
Middle Eastern
</span>,
<span itemprop="servesCuisine">
Mediterranean
</span>
Price Range: <span itemprop="priceRange">$$</span>
Takes Reservations: Yes
</div>
Пример, закодированный в формате RDFa, встроенный в HTML.
<div vocab="https://schema.org/" typeof="Restaurant">
<span property="name">GreatFood</span>
<div property="aggregateRating" typeof="AggregateRating">
<span property="ratingValue">4</span> stars -
based on <span property="reviewCount">250</span> reviews
</div>
<div property="address" typeof="PostalAddress">
<span property="streetAddress">1901 Lemur Ave</span>
<span property="addressLocality">Sunnyvale</span>,
<span property="addressRegion">CA</span> <span property="postalCode">94086</span>
</div>
<span property="telephone">(408) 714-1489</span>
<a property="url" href="http://www.greatfood.com">www.greatfood.com</a>
Hours:
<meta property="openingHours" content="Mo-Sa 11:00-14:30">Mon-Sat 11am - 2:30pm
<meta property="openingHours" content="Mo-Th 17:00-21:30">Mon-Thu 5pm - 9:30pm
<meta property="openingHours" content="Fr-Sa 17:00-22:00">Fri-Sat 5pm - 10:00pm
Categories:
<span property="servesCuisine">
Middle Eastern
</span>,
<span property="servesCuisine">
Mediterranean
</span>
Price Range: <span property="priceRange">$$</span>
Takes Reservations: Yes
</div>
Пример, закодированный в формате JSON-LD в теге <script> HTML.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Restaurant",
"address": {
"@type": "PostalAddress",
"addressLocality": "Sunnyvale",
"addressRegion": "CA",
"postalCode": "94086",
"streetAddress": "1901 Lemur Ave"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4",
"reviewCount": "250"
},
"name": "GreatFood",
"openingHours": [
"Mo-Sa 11:00-14:30",
"Mo-Th 17:00-21:30",
"Fr-Sa 17:00-22:00"
],
"priceRange": "$$",
"servesCuisine": [
"Middle Eastern",
"Mediterranean"
],
"telephone": "(408) 714-1489",
"url": "http://www.greatfood.com"
}
</script>
Структурированное представление примера JSON-LD.
Пример заметки или HTML разметки.
Kenmore White 17" Microwave
<img src="kenmore-microwave-17in.jpg" alt='Kenmore 17" Microwave' />
Rated 3.5/5 based on 11 customer reviews
$55.00
In stock
Product description:
0.7 cubic feet countertop microwave. Has six preset cooking categories and
convenience features like Add-A-Minute and Child Lock.
Customer reviews:
Not a happy camper - by Ellie, April 1, 2011
1/5 stars
The lamp burned out and now I have to replace it.
Value purchase - by Lucas, March 25, 2011
4/5 stars
Great microwave for the price. It is small and fits in my apartment.
...
Пример, закодированный в формате Microdata, встроенный в HTML.
<div itemscope itemtype="https://schema.org/Product">
<span itemprop="name">Kenmore White 17" Microwave</span>
<img itemprop="image" src="kenmore-microwave-17in.jpg" alt='Kenmore 17" Microwave' />
<div itemprop="aggregateRating"
itemscope itemtype="https://schema.org/AggregateRating">
Rated <span itemprop="ratingValue">3.5</span>/5
based on <span itemprop="reviewCount">11</span> customer reviews
</div>
<div itemprop="offers" itemscope itemtype="https://schema.org/Offer">
<!--price is 1000, a number, with locale-specific thousands separator
and decimal mark, and the $ character is marked up with the
machine-readable code "USD" -->
<span itemprop="priceCurrency" content="USD">$</span><span
itemprop="price" content="1000.00">1,000.00</span>
<link itemprop="availability" href="https://schema.org/InStock" />In stock
</div>
Product description:
<span itemprop="description">0.7 cubic feet countertop microwave.
Has six preset cooking categories and convenience features like
Add-A-Minute and Child Lock.</span>
Customer reviews:
<div itemprop="review" itemscope itemtype="https://schema.org/Review">
<span itemprop="name">Not a happy camper</span> -
by <span itemprop="author">Ellie</span>,
<meta itemprop="datePublished" content="2011-04-01">April 1, 2011
<div itemprop="reviewRating" itemscope itemtype="https://schema.org/Rating">
<meta itemprop="worstRating" content = "1">
<span itemprop="ratingValue">1</span>/
<span itemprop="bestRating">5</span>stars
</div>
<span itemprop="reviewBody">The lamp burned out and now I have to replace
it. </span>
</div>
<div itemprop="review" itemscope itemtype="https://schema.org/Review">
<span itemprop="name">Value purchase</span> -
by <span itemprop="author">Lucas</span>,
<meta itemprop="datePublished" content="2011-03-25">March 25, 2011
<div itemprop="reviewRating" itemscope itemtype="https://schema.org/Rating">
<meta itemprop="worstRating" content = "1"/>
<span itemprop="ratingValue">4</span>/
<span itemprop="bestRating">5</span>stars
</div>
<span itemprop="reviewBody">Great microwave for the price. It is small and
fits in my apartment.</span>
</div>
...
</div>
Пример, закодированный в формате RDFa, встроенный в HTML.
<div vocab="https://schema.org/" typeof="Product">
<span property="name">Kenmore White 17" Microwave</span>
<img property="image" src="kenmore-microwave-17in.jpg" alt='Kenmore 17" Microwave' />
<div property="aggregateRating"
typeof="AggregateRating">
Rated <span property="ratingValue">3.5</span>/5
based on <span property="reviewCount">11</span> customer reviews
</div>
<div property="offers" typeof="Offer">
<!--price is 1000, a number, with locale-specific thousands separator
and decimal mark, and the $ character is marked up with the
machine-readable code "USD" -->
<span property="priceCurrency" content="USD">$</span><span
property="price" content="1000.00">1,000.00</span>
<link property="availability" href="https://schema.org/InStock" />In stock
</div>
Product description:
<span property="description">0.7 cubic feet countertop microwave.
Has six preset cooking categories and convenience features like
Add-A-Minute and Child Lock.</span>
Customer reviews:
<div property="review" typeof="Review">
<span property="name">Not a happy camper</span> -
by <span property="author">Ellie</span>,
<meta property="datePublished" content="2011-04-01">April 1, 2011
<div property="reviewRating" typeof="Rating">
<meta property="worstRating" content = "1">
<span property="ratingValue">1</span>/
<span property="bestRating">5</span>stars
</div>
<span property="reviewBody">The lamp burned out and now I have to replace
it. </span>
</div>
<div property="review" typeof="Review">
<span property="name">Value purchase</span> -
by <span property="author">Lucas</span>,
<meta property="datePublished" content="2011-03-25">March 25, 2011
<div property="reviewRating" typeof="Rating">
<meta property="worstRating" content = "1"/>
<span property="ratingValue">4</span>/
<span property="bestRating">5</span>stars
</div>
<span property="reviewBody">Great microwave for the price. It is small and
fits in my apartment.</span>
</div>
...
</div>
Пример, закодированный в формате JSON-LD в теге <script> HTML.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Product",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "3.5",
"reviewCount": "11"
},
"description": "0.7 cubic feet countertop microwave. Has six preset cooking categories and convenience features like Add-A-Minute and Child Lock.",
"name": "Kenmore White 17\" Microwave",
"image": "kenmore-microwave-17in.jpg",
"offers": {
"@type": "Offer",
"availability": "https://schema.org/InStock",
"price": "55.00",
"priceCurrency": "USD"
},
"review": [
{
"@type": "Review",
"author": "Ellie",
"datePublished": "2011-04-01",
"reviewBody": "The lamp burned out and now I have to replace it.",
"name": "Not a happy camper",
"reviewRating": {
"@type": "Rating",
"bestRating": "5",
"ratingValue": "1",
"worstRating": "1"
}
},
{
"@type": "Review",
"author": "Lucas",
"datePublished": "2011-03-25",
"reviewBody": "Great microwave for the price. It is small and fits in my apartment.",
"name": "Value purchase",
"reviewRating": {
"@type": "Rating",
"bestRating": "5",
"ratingValue": "4",
"worstRating": "1"
}
}
]
}
</script>
Структурированное представление примера JSON-LD.